1940s Fashion - Hedy Lamarr - Style Icon

Friday, March 26, 2010


Hedy Lamarr - originally from Austria - was once dubbed the most beautiful woman on film.

She exhibited a style that was both unique and also expressed the fashions of the time better than most of her fellow actresses.

Not only a talented and glamourous star - she was also an inventor.She co patented a missile defense frequency hopping technology during 1941 that was so far ahead of its time that it wasnt implemented until the 1960's.It forms the basis of WiFi technology as we know it now.

Hows that for style!

Vintage 1930's Fashion - Glamourous Hollywood

Wednesday, March 24, 2010


A charming and slightly far fetched little movie short of a glamourous Hollywood party at the famous Ambassador Hotel..
It features some of the biggest stars of the day, wearing the latest fashions.
Some lovely examples of 1930's womens hairstyles
In the 1930's the world was gripped by the Great Depression and very often, as depicted in Woody Allens Purple Rose of Cairo, the only source of escapism was going to the Movies.
The stunning early 1930's fashion went hand in hand with the Glamour of Hollywood.
Old reels like these look dated now, but they offered hope to millions of people.
Movie goers saw an alternate reality to the grim world they had just come in from.
How important do you think escapism is during times of recession?


1940's Fashion - Makeup Guide

Friday, March 12, 2010


The defined style for makeup in the 1940's was glamour !
A full luscious mouth and more prominent eyebrows, getting away from the pencil thin look of the 1930's.Eye makeup was kept to the minimum with very little shadow.
Mascara was the main accessory.
Topped off with long hair,either let down or in a stylish Up-do.



Before beginning, why not take a look at our vintage makeup guide to the 1940's.
Also, a more detailed breakdown of all the do's and don't of face contouring and 1940's
hairstyles can ve found at 1940's makeup revisited, and if you're not totally exhausted, have
a read about the whole history of makeup.

 For a great Instant Download book try:
The Complete 1940s Make-up & Beauty Guide



1. 1940's makeup - Foundation

Usually a slightly darker tone to your natural color.
But if you're trying to recreate the 1940's look, just use your
normal foundation and get a flawless base to begin with.


2. 1940's Makeup - Face Powder

A light rose / pinkish tinted color

Rouge
Red with pink undertones,
Pink with fuchsia undertones .
Apply to the top of the cheekbone and brush towards the temples.
A trangle effect !


3. Eye makeup of the 1940's

Starting with full but well plucked eyebrows to give a pronounced arch!
Brush with a matte shadow in a colour near to your own and finish
with a touch of vaseline or petroleum jelly for that glistening Hollywood sheen.
Define the arch to a sharp point with a pencil.

Soft Cream base for the eyelids [ MAC makeup is just perfect to recreate the
classic 1940's eye].
Shadow the socket but but avoid the browbone.
Finish off with brown liquid eyeliner on the upper lid,sweeping up in an arch for that
glam effect and then oodles of Black mascara on the top lashes..

4. Vintage Lipstick Colours of the 1940's


The 1940s was the golden age for lip makeup.
and the emphasis was to create a larger fuller look.


The 1940's Lipstick colour Plan


The Mono Tone

Light Reds
Fuchsia
Pink Red
Orange Red






The Contrast Tone
Deep Red
Brick Red
Mahogany
Crimson
Cherry Red

 
5. Vintage Nail Polish Colours of the 1940's

Just about any colour goes - as long as it matched your clothing.
So you could apply Navy Blue / Green/Yellow/Black - an endless choice here.

Finally - Here's a peek at typical 1940's women daily hair and makeup regime



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